Expiration Actions
When your countdown reaches zero, you can control exactly what happens. Configure these settings in the Config tab under "When Timer Expires."
Available Actions
Show Zeros
DefaultDisplay 00:00:00:00 when the timer expires. The timer remains visible but stopped.
Hide Timer
The timer completely disappears after expiration. The image returns a transparent 1x1 pixel.
Note: Email clients may show a broken image icon. Consider using "Show Message" instead.
Show Message
RecommendedDisplay a custom text message when expired. The message appears in the same style as your timer.
Example messages:
- • "Sale Ended"
- • "Offer Expired"
- • "Event Has Started!"
- • "Stay tuned for the next one!"
Redirect to URL
Redirect viewers to a different page when they view the expired timer. Only works on web pages, not in emails.
Important: Redirects don't work in email clients. Use for website embeds only.
Best Practices
- ✓For Emails: Use "Show Message" to provide context
- ✓For Websites: Use "Redirect" to send users to a landing page
- ✓Match Your Brand: Use messages that align with your campaign tone
- ✓Test Before Sending: Preview what happens when the timer expires
Email Considerations
Email clients have limitations that affect expiration behavior:
- •Image Caching: Some email clients cache images, so users might see an old timer state
- •No JavaScript: Redirects and interactive features don't work in emails
- •Hidden Images: Some clients block images by default—expired message might not show